A new $50 million six-star luxury hotel and day spa at Seppeltsfield is set to become an iconic landmark for the Barossa and tourism in Australia from 2022.
The hotel named Oscar Seppeltsfield will be located in the Barossa region of South Australia. The hotel is named after one of its former directors, the late master winemaker Oscar Benno Seppelt, who revolutionised the Australian wine industry.
This exciting project is being funded and driven by a dynamic group of South Australian business leaders. Project spokesman Toby Yap says, “The Barossa is famous for its wine, food, and spectacular sights, but what it needs is an iconic luxury hotel to cater to local and international guests that visit the region. We are thrilled to be bringing this landmark project to one of the greatest wine regions in the world.”
“With over 897,000-day trips to the Barossa in 2019, Oscar Seppeltsfield will be a place where people can stay longer, immerse, indulge and relax,” Yap continued.
The 12-storey building will be positioned right in the middle of the Great Terraced Vineyard, surrounded by century-old bush vines and only a short walking distance to the Seppeltsfield tourism village. Around 70 rooms will be offered, including suites – each one boasting a private balcony A stunning new hotel is coming to Australia’s Barossa region
The hotel features a world-class restaurant, private dining room and boardroom. There will be a sky bar on the top level with 360-degree sweeping views of the Barossa. The ground floor will have a wellness day spa, including a private entry to a relaxation space and infinity pool.
Seppeltsfield owner and Executive Chairman Warren Randall said, “Oscar will complete the grand vision of our tourism master plan for Seppeltsfield to become the most desirable epicurean destination for tourists worldwide. We wanted to create a national icon for South Australia – a Sydney Opera House for the Barossa.
In 2019, Seppeltsfield was judged as one of the top 50 vineyards in the world. The addition of this luxury hotel will elevate Seppeltsfield to one of the top five vineyards in the world, in turn lifting Australia’s international wine reputation,” Randall concluded.
Direct tourism expenditure as a result of the hotel is expected to be $19M per year or $86M over the first five years. Tourism visitor numbers are estimated at 147,166 over first five years with the hotel completion date set for early 2022.
South Australian Premier Steven Marshall said, “I am very excited about the potential for tourism in the Barossa and across regional South Australia. This type of investment in the region will be great.”
For more information visit seppeltsfield.com.au.
