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Post-Pandemic Decline: Struggles of Pandemic Winners

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The COVID-19 pandemic reshaped the business landscape, turning struggling sectors into overnight successes. Industries like video conferencing, home fitness, and e-commerce soared as global populations adapted to lockdown life. However, as we transition into a post-pandemic reality, these once-thriving companies are now encountering the “Post-Pandemic Decline.” This phase brings new challenges as their extraordinary growth stalls.

The downturn is marked by diminishing valuations as societies revert to pre-pandemic norms. This article delves into the fates of these pandemic winners, examining the downturns they face and what lies ahead in this new phase of economic recalibration.

Companies in post-pandemic decline

Post-Pandemic Decline
Source: Statista 

Zoom’s accelerated growth slowing down 

Post-Pandemic Decline: Zoom

Zoom, essentially a business communication software, became a lifeline for social communications during long and continuous lockdowns. As a Guardian article noted:

“By March, 200 million people were on [Zoom] each day to work, socialize, view lessons and lectures, sing in choirs, attend church, birthday parties and weddings, meet new babies, say final words to dying family members and observe Ramadan and Easter.” (Kalia, 2020). 

Fast forward to 2024, Zoom has over 300 million daily active users who use the video-conferencing app every day, but none of the explosive growth rate of the pandemic years. For perspective, the company reported an annual revenue of $0.62B in 2020, an 88% jump from the previous year, growing to $2.65B in 2021 or a whopping 326% increase, followed by a smaller but still impressive jump to $4.10B in 2022. Revenues in subsequent years are telling, growing marginally to $4.39B and $4.53B in 2023 and 2024, respectively. 

As the chart above indicates, a $1,000 investment in Zoom in March 2020 would have reached $5,153 at the peak of the pandemic. Four years later, its value has fallen to $572. 

Zoom wasn’t intended to be an everyday online meeting facilitator for people. Despite a surge in demand during the pandemic, the company failed to monetize demand from consumers, many of whom were content with free 40-minute calls. This and the weaker post-pandemic growth have returned Zoom to corporate customers, its original users. Online research suggests that Zoom plans to sell more videoconference licenses and expand its line of collaboration tools to add phones, a Slack-like persistent chat platform, digital whiteboards, customer contact centers, and physical conference room set-ups. The expanded features are available with Zoom One plans for business and personal use.

Peloton facing a bumpy ride

Post-Pandemic Decline: Peloton
Peloton

Peloton sells indoor exercise bikes that include a subscription to its streaming workout content, which you can access even without the bikes. For a monthly fee, you can stream unlimited strength, yoga, running, boot camp, and cycling classes, as well as audio-only classes for outdoor runs. 

Like Zoom, Peloton was in demand during the lockdown, when gyms and fitness centers shut down, and people had no choice but to take their workouts indoors. In 2020, the company reported that 1.1 million people downloaded its app in six weeks, bumping up shares to a record high. 

At the height of the pandemic, the company’s stock surpassed $171 per share, and market capitalization reached about $50 billion. In 2022, the company’s momentum began falling rapidly. It laid off over 5,000 employees, lost four top executives, and saw its share price drop to $29, dipping as low as $6.62. At the time of writing, the stock’s 52-week range was between $3.96 and $12.02. If you have $1,000 worth of Peloton stock, you’d be over $6,000 richer at the peak of the pandemic but left with a little over $200 this February. 

With life returning to normalcy, fitness enthusiasts have resumed their gym visits in a reflection of the social phenomenon known as fitness culture, where gym sessions are a tool for connecting with others. Countries lifting lockdowns wasn’t the only thing that worked against Peloton. The company’s logistics buckled under the unexpected demand. As waiting times for equipment began to get longer, Peloton fans took to social media to vent their frustration. To make matters worse, some Peloton customers reported issues with their bikes, with a handful suffering injuries. A recall of 30,000 bikes followed. 

It didn’t help that rivals were snapping at the company’s heels, with the likes of iFit Health and Echelon offering similar but cheaper products. Peloton filed a patent infringement lawsuit against the companies. The financial strain became more evident when Peloton paused production of new equipment and shelved plans to open a new $400 million factory. 

In response to dwindling performance, the company began incentivizing businesses to offer its services as a workplace benefit and added equipment to local gyms, apartments, and hotels. It rolled out the Peloton App Free, a cost-free subscription option offering 50 classes across 12 categories of exercises. The company has also embarked on a rebranding exercise, positioning itself on its app rather than just a hardware brand and seeking to redefine the Peloton brand as accessible to not just people in higher income brackets. 

DocuSign is facing headwinds in the e-signature market 

Post-Pandemic Decline: DocuSign

In a digitalized world, it was only a matter of time before document signing with pen on paper began to be replaced by electronic signatures or eSignatures and found a place in business workflows. During the COVID-19 pandemic, eSignatures became more prominent, allowing scattered participants in remote locations to conveniently sign documents and carry on their business and personal work. DocuSign experienced massive growth during the pandemic months but is now facing competition in the e-signature market. 

It was a hot tech stock in 2021, closing at a record high of $310.05 that year, amounting to a gain of 969% over its IPO price in 2018. Today, the company’s stock price has dropped sharply to around $50, with the post-pandemic market slowing down sales and macro headwinds making new customer acquisition difficult. In addition, the company faces stiff competition from tech giants like Adobe. An investment of $1,000 in DocuSign shares would have yielded $4,134 during the peak of the pandemic and, by February 2020, fallen to $691. 

DocuSign’s strategy has been to expand its product offerings beyond e-signatures to include contract lifecycle management and notary services. An increase in product offerings is a step towards evolving into a more diversified cloud software company like Adobe. As far as the eSignature market is concerned, even as remote work reduces below pandemic levels, the need for eSignature technology is expected to remain high. 

‘Pandemic stock’ Etsy has corrected sharply

Post-Pandemic Decline: Etsy

Etsy, the eCommerce marketplace connecting creators and buyers of customized items, breezed into 202 with shares trading at around $50. By the end of 2020, its stock had gone up 302% to $177.91 per share, earning the moniker “pandemic stock.” Early in the year, the company posted revenue growth of 111%, and its net income soared to 264%, driven by the sale of masks on its platform. But in the fourth quarter, mask sales made up only 4% of sales. 

In 2021, the stock fell to $156.59, increased to a high of $296.91, and ended the year at $218.94, up 23%. Revenue increased 35%, and net income rose by 41%. The company ended the year with a valuation unchanged from 2020. By the time 2022 came along, the value of items sold on Etsy was down 1.3% over the prior year, and the company’s stock price had halved. 

Despite the stock correction, Etsy managed to hold its own, maintaining high-profit margins and growing its buyer base and average spend per buyer since pre-pandemic. The company has witnessed strong international growth and good performance during the holiday season and special occasions. 

Moderna stock is off its pandemic highs 

Post-Pandemic Decline: Moderna

Moderna became a household name for its mRNA vaccine, but the stock has declined 30% in the past year, although its total decline over the past four years is 230%. The COVID-19 vaccine market is less lucrative than before, but Moderna is still generating robust sales and should continue doing it. In 2023, the company had a 48% share of the U.S. market. 

Looking ahead to 2024, Moderna is expecting to see $4 billion in sales. However, it’s not all about the COVID-19 vaccines. They anticipate that $3 billion will come from COVID-related sales, which still gives them a competitive edge against Pfizer’s projected $5 billion in coronavirus vaccine revenue for the year.

Moderna is also nearing the release of a vaccine unrelated to coronavirus. Their vaccine for respiratory syncytial virus (RSV), called mRNA-1345, showed promising results in a phase 3 trial last year. They’ve applied for approval from several regulatory bodies, including the U.S. FDA, and are expecting a response in May.

But that’s not all. Moderna has quite a few products in the works that could be ready within the next three years. They’re currently conducting a phase 3 trial for a cytomegalovirus vaccine – something currently unavailable on the market. They’re also working on a combo COVID-flu vaccine, which is currently in late-stage studies.

Wrapping up

The trajectory of “Post-Pandemic Decline” demonstrates that success is not merely about capitalizing on opportunities but also adapting to the shifting market dynamics. The companies discussed in this article each experienced a meteoric rise during the pandemic but are now navigating a landscape marked by reduced demand and heightened competition.

Their stories underscore the volatility of market success and the ongoing need for innovation and strategic adaptation. As we forge ahead, these companies, and many others like them, must evolve their approaches to thrive in a world that no longer operates under the shadow of a global crisis.

Marketing 101: The In-Depth Guide to Effective Business Marketing

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Guide to Marketing

Mastering the art of business marketing is a full-time endeavor. The success of any enterprise hinges significantly on the robustness of its marketing strategy—a comprehensive plan that encapsulates all activities aimed at reaching potential consumers and converting them into loyal customers. This is especially crucial if you’re steering an eCommerce or SaaS business, where customer retention becomes paramount. Given that acquiring a new customer often costs more than retaining an existing one, fostering long-term relationships can dramatically enhance your profitability.

In this Marketing 101 guide, we will delve into the essential elements to consider while crafting a marketing strategy that not only attracts but also retains a profitable customer base. Let’s explore these critical factors.

1. Being attuned to the customer’s mindset and values

Consumers’ behaviors change when their own circumstances change. Sometimes, the market forces the change on them. In either case, your business will feel the impact.

When consumers’ purchasing power falls, they tend to look for more economical or higher-value products. When their spending power increases and they aim for a better quality of living, their desire to own more luxurious products grows. When they can shop for products or access a service more conveniently online, they will be tempted to switch loyalties from a physical store to an online shop. In a one of a kind event like the COVID-19 pandemic, consumers will switch heavily to online shopping.

Marketing strategies respond to the new consumer culture. They speak to customers on an individual level. If this doesn’t happen, customers will find other brands that do, regardless of how much you’ve done for them.

How do you adapt marketing to the shifting consumer mindset? Here are some tips:

  • Understand customers’ perspectives on your business through surveys, 1-on-1s, social listening, and reviews and ratings.
  • Stay updated with news and research related to major customer behavior trends.
  • Measure how customers are engaging with your brand on your website and other marketing channels using relevant metrics, for example, subscribers, bounce rates, click-through rates, lead conversions, churn, and revenue growth.
  • Track product value metrics like customer satisfaction score, retention rate, conversion rate, and customer lifetime value.

Use the information to improve your marketing and product. Some of the actions you can take are:

  • Reinforce what you stand for to build trust and attract the right customers.
  • Create better experiences at every stage of the customer journey – awareness, consideration, purchase and retention.
  • Communicate with emotional relevance in all your marketing content.
  • Develop customer rewards and protections that resonate with them and encourage their loyalty.
  • Use the relationships you’ve developed to monitor customers’ behavioral shifts on an ongoing basis.
  • Introduce new features or products that satisfy customers’ evolving needs and changing preferences.

2. Choosing the best marketing channels for your business

You deliver your value proposition and brand messages through your marketing channels. Identifying the best marketing channels for your business is crucial to get before a wider target audience and keep marketing costs manageable. Use these tips in deciding the marketing channels to use:

Define your target audience

Knowing who your ideal customer is and how they search for products/services like yours is an essential first step to planning your channel strategy. Market research, buyer personas, and customer feedback are helpful in drawing correct conclusions.

Relate the characteristics of your product to the appropriate channels

If you have a simple or standardized product, conventional mass-market channels may suffice. For a complex or customizable product or service, a direct channel to customers can be necessary.

Examine competitors’ channel strategies

Identify the channels adopted by established competitors. Evaluate how their channel choices compare against those you’re interested in. Also, assess the relevance and performance of those channels to know your competitors’ strengths and weaknesses. In addition, identify channels they aren’t using but which offer good opportunities for promotion and outreach.

Compare and contrast channels

Once you have a clear idea of the channels you can potentially use, compare them on reach, cost, and the skills and resources required for marketing on them. Guard against being too conservative by sticking to one or two channels when more can benefit you or spreading yourself too thin on multiple channels.

Monitor and optimize channel performance

The performance of your marketing channels may or may not meet your expectations. It could be due to many reasons, such as the level of engagement of your marketing campaigns and the competition on those channels.

The emergence of new social networks and methods of brand engagement may affect the popularity of existing channels. Continually tracking the performance of your marketing channels will alert you to issues. You will be able to adjust your channel strategy before it impacts sales.

3. Developing marketing strategies

With the internet becoming a big part of consumers’ lives, the importance of digital marketing has become crystal clear. Digital marketing covers a range of marketing strategies, such as search engine optimization (SEO)social media marketingcontent marketingemail marketing, and video marketing.

Your business can benefit from all these strategies. But you’ll need a framework to guide and execute them. You’ll also need to measure results from strategies to understand what’s working, what isn’t, and how you can improve results. Depending on the efforts and results, you can then allocate marketing spending and team resources properly.

While there is no standard digital marketing strategy framework, there are three common components of the strategy:

  • A vision that establishes the responsibilities of the digital marketing team
  • The near-term objectives of the digital marketing strategy
  • An assessment of the skills, processes, and tools required to meet digital marketing objectives.

Businesses evaluate digital marketing strategies in the context of their marketing funnel, which describes the customer journey from awareness to consideration to purchase. Top-of-the-funnel (TOFU) activities focus on raising awareness about your products and bringing potential customers to your website. Middle of the funnel (BOFU) involves strengthening the connections you’ve built with potential customers and helping them understand how your product meets their needs or solves their problems. At the bottom of the funnel (BOFU), where customers are at the decision/action stage, the focus is on getting their commitment and driving purchases.

Planning the marketing channels and content at each stage is a common practice to move more prospects down the funnel:

TOFU: SEO for web traffic, landing page or infographic introducing your product, social media posts highlighting your USP, and paid ads on social media and in podcasts.

MOFU: Whitepapers and case studies showcasing your product’s value, surveys, product comparisons, and landing pages for different target segments.

BOFU: Trial or demo for a first-hand experience of your product, social proof, how-to guide, email marketing, and abandoned cart email (for eCommerce).

4. Automating marketing

Automating routine marketing processes and campaign management saves you team time. It is a more efficient way of implementing marketing campaigns across channels. Marketing automation technology can also generate better results than if humans were to handle all processes and activities. Parallelly, it also frees you from repetitive tasks and directs your creativity and intelligence where it’s needed – in strategy planning, story-telling, and analysis and improvements.

Some examples of marketing automation are:

Email marketing automation: The automation tool sends emails after certain events are triggered. In other words, you don’t have to manually hit ‘send’ on every email. For example, subscription reminder emails for upcoming renewals, abandoned cart reminder emails, and action reminders for actions such as completing a survey or leaving feedback. Some popular email automation tools are Mailchimp, ConvertKit, Drip, HubSpot, and Intercom.

Social media posting automation: Your schedule posts in advance, and they’re published at those times. You can also track comments, likes, shares, and other engagement metrics across various social media networks on one platform. HootSuite, Buffer, SproutSocial, and SocialPilot are popular social media automation tools.

Lead management automation: Tracking, nurturing, notifying internal teams about leads, and creating reports are taxing and time-consuming. Using lead management automation software like Zapier and HubSpot, you can set up workflows to organize leads from multiple sources in one place, track conversions, automate communications, and generate reports automatically.

5. Assigning roles and responsibilities

If you’re a solopreneur or have a small team, outsourcing marketing to a digital marketing agency makes practical sense. As marketing is a continuous activity, a retainer that includes specific digital marketing services on a month-by-month, quarterly, or annual basis for a fixed fee is an option to consider. If you’re willing to invest in automation tools and manage most of the work in-house, you may need an external agency for major one-off campaigns.

As your business grows, you may wish to create a marketing team. Roles in this field include digital marketing management, SEO manager, social media manager, content marketing manager, PPC manager, web development manager, and email marketing manager. Digital marketing executives can have cross-functional skills, planning, executing, and managing various strategies on their own. The marketing team structure usually undergoes a change with business growth.

Picking up marketing skills

During the early stages of your business, you may not be able to hire a marketing professional or agency. Learning basic digital marketing skills through courses (there are several free ones online) will allow you to put together your initial marketing strategy and help your business gain traction in those early days.

Inside Drake’s Beverly Hills Mansion Relist for $88M

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In a bold maneuver that’s caused a stir in the high-end real estate scene, Drake, the worldwide hip-hop sensation and savvy business entrepreneur, has placed his Beverly Hills mansion back on the market for an eye-watering $88 million.

The move comes after a previous attempt to sell the mansion, which he had purchased for $75 million, demonstrating not just the artist’s lavish lifestyle but also his acumen in the world of luxury real estate investments. This relisting serves as a high-stakes gamble in the unpredictable Beverly Hills real estate arena, where only the most luxurious properties stand out.

The Mansion’s Luxurious Features

Drake’s Beverly Hills mansion is the epitome of luxury, sprawled over vast grounds that boast an impressive array of high-end amenities. The estate features an extensive number of bedrooms and bathrooms, each finished to the highest standards to offer unparalleled luxury and comfort. The mansion’s crowning jewels include a custom OVO-branded basketball court, a testament to Drake’s love for the sport, and a world-class recording studio, reflecting his dedication to his craft. These facilities are complemented by a lavish pool area, reminiscent of the world’s most exclusive resorts, making the property a haven for both relaxation and entertainment.

Drake's Beverly Hills Mansion

The attention to detail in the mansion’s design is evident in every corner, from the meticulously landscaped gardens to the elegant interior finishes. The outdoor spaces are designed to offer privacy and tranquility, with terraces and patios providing stunning views of the surrounding landscape. Inside, the mansion boasts a state-of-the-art home theater, a fully equipped gym, and spacious living areas that seamlessly blend luxury with comfort. This combination of features makes Drake’s mansion not just a home but a statement of opulence and prestige.

Drake’s Beverly Hills Mansion: The Initial Purchase and Previous Listing

When Drake acquired this architectural masterpiece in 2021 for $75 million, it was a clear indicator of his status as a real estate connoisseur. The decision to list the mansion at a higher price point shortly afterward was viewed by many as a strategic move, showcasing Drake’s confidence in the property’s escalating value. This initial listing placed the mansion among the crème de la crème of Beverly Hills properties, setting a benchmark for luxury real estate in the area. However, the market’s complexity and the exclusive nature of potential buyers presented a unique set of challenges in securing a sale.

Drake's Beverly Hills Mansion

The dynamics of selling such a prestigious property are intricate, requiring not just the right pricing but also perfect timing and marketing to match. The initial listing brought significant attention to the mansion, highlighting its luxurious features and unique amenities. Despite this, the complexities involved in transactions of this magnitude meant that finding a buyer willing to meet the asking price was challenging. This scenario underscores the unique nature of the luxury real estate market, where even the most exquisite properties can face hurdles in finding the right match.

The Market’s Reaction and Challenges

The market’s initial reaction to the mansion’s listing was a mixture of astonishment and skepticism. The high-end real estate market in Beverly Hills is notoriously selective, with buyers seeking properties that offer not just luxury but also exclusivity and prestige. While the mansion’s lavish features and Drake’s celebrity status added to its allure, the challenges of selling such an opulent property in a niche market became apparent. The intricacies of matching a property of this caliber with the right buyer highlighted the nuanced nature of luxury real estate transactions, where the pool of potential buyers is limited and highly discerning

Drake's Beverly Hills Mansion

These challenges are indicative of the broader trends in the luxury real estate market, where the appeal of a property extends beyond its physical attributes to include its history, location, and the status it confers on its owner. For a property like Drake’s mansion, the target market is not just looking for a home but an emblem of their success and lifestyle. This creates a high barrier to entry for potential buyers, who must see value not only in the property’s luxurious amenities but also in the prestige associated with its ownership.

What’s Different This Time?

For the mansion’s relist, Drake’s team has recalibrated their strategy, possibly incorporating feedback from the initial listing and adapting to current market conditions. Although specific details on any renovations or additional features added to enhance the property’s appeal are sparse, it’s clear that the aim is to capitalize on any shifts in the luxury real estate market that could favor a sale. The current economic landscape, coupled with a potentially increased demand for high-end properties, might create the perfect storm for Drake’s mansion to attract the right buyer at the desired price point.

Drake's Beverly Hills Mansion

Furthermore, the marketing strategy for the mansion’s relist likely includes a more targeted approach, aiming to reach a global audience of high-net-worth individuals seeking unique luxury properties. This could involve exclusive viewings, strategic partnerships, and leveraging digital platforms to showcase the mansion’s unparalleled features. The success of this relist will depend on how well these strategies resonate with the ultra-luxury market’s expectations and whether the timing aligns with a resurgence in demand for prestigious properties in Beverly Hills.

Drake’s Real Estate Ventures

Drake’s foray into the world of luxury real estate is well-documented, with the Beverly Hills mansion being just one piece of his extensive property portfolio. His investments reflect not just a penchant for opulence but also a strategic approach to real estate. From his sprawling Toronto estate, affectionately known as “The Embassy,” to various other properties, Drake’s real estate ventures showcase his keen eye for valuable assets and his understanding of the market dynamics. These properties are not just homes but symbols of Drake’s success and vision, each carefully selected to enhance his lifestyle and investment portfolio.

Implications for the Beverly Hills Luxury Market

This strategic approach to real estate investment is a testament to Drake’s business acumen, positioning him as a savvy investor in the luxury market. His ability to identify and capitalize on prime real estate opportunities speaks volumes about his understanding of market trends and his knack for timing his investments wisely. As Drake’s Beverly Hills mansion reenters the market, it’s a reminder of Drake’s dual identity as a global music icon and a shrewd real estate investor, further cementing his status in the annals of luxury living and high-stakes investment.

Drake's Beverly Hills Mansion

The relisting of Drake’s mansion at the lofty price of $88 million is not just a personal venture but a significant event for the Beverly Hills luxury real estate market. This move signals a potential shift in the market, indicating a renewed confidence in the demand for ultra-luxury properties. The outcome of this relisting could set a new benchmark for luxury real estate in the area, influencing future listings and potentially attracting more high-profile properties to the market. As observers and potential buyers watch closely, the sale of Drake’s mansion could herald a new era of luxury real estate transactions in Beverly Hills, characterized by high stakes and even higher expectations.

Experts in the field are closely monitoring this listing for its potential impact on market trends and buyer behavior. A successful sale at the asking price would not only validate the mansion’s value but also demonstrate the resilience and appeal of the Beverly Hills luxury market. This could encourage other high-net-worth individuals to consider Beverly Hills as a prime location for their luxury real estate investments, further elevating the area’s status in the global luxury market.

Conclusion

Drake’s decision to relist his Beverly Hills mansion is a bold move that highlights his confidence in the property’s value and his strategic insight into the luxury real estate market. This high-profile listing is not just a test of the mansion’s appeal but also a reflection of Drake’s influence beyond the music industry. As the luxury real estate market in Beverly Hills watches with bated breath, the outcome of this $88 million gamble could redefine the standards of luxury living and investment. Whether this relist leads to a successful sale or not, one thing is clear: Drake’s ventures into real estate are as compelling and impactful as his music, setting new benchmarks in the world of luxury and opulence.

Branden and Rayni Williams of the Beverly Hills Estates hold the listing.

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John Paul DeJoria, Billionaire-Philanthropist Who Came From Nothing

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A bearded man with a cool ponytail and an easy smile, 79-year-old John Paul DeJoria is the stuff of the American Dream. His journey from rags to riches epitomizes resilience and determination. Rising from the depths of poverty, he has crafted a remarkable business empire and exemplified the role of a conscientious philanthropist.

This article will delve into the pivotal moments and decisions that shaped DeJoria’s extraordinary life, painting a vivid picture of how he transformed adversities into stepping stones for success. From his early struggles to the creation of iconic brands like Paul Mitchell and Patrón Spirits, we will uncover the layers of DeJoria’s life, revealing the man behind the billionaire status.

His story is not just about wealth accumulation; it’s a testament to the power of perseverance, vision, and a deep-rooted commitment to giving back to society. Join us as we explore the life of John Paul DeJoria, a true embodiment of the American Dream, whose life narrative is a beacon of inspiration for aspiring entrepreneurs and dreamers worldwide.

What’s John Paul DeJoria’s claim to fame?

Self-made billionaire ($2.81 billion as of 2023) John Paul DeJoria is the co-founder of John Paul Mitchell Systems (JPMS) and Patrón Spirits. JPMS is a world-leading privately-held professional hair care system; its styling products and dyes are sold in over 100 countries. Patrón Spirits is under the Bacardi umbrella and has an estimated annual revenue of $250 million.

DeJoria’s other ventures include DeJoia Diamonds, an online diamond jewelry company selling conflict-free diamonds, and John Paul Pet Products, a paraben-free, cruelty-free pet care products line. He has business interests in Smokey Mountain, Solar Utility, Three Star Energy, and Madagascar Oil Ltd, to name some. DeJoria is also a founding partner of the nightclub and restaurant chain House of Blues.

A hard life

DeJoria was raised by a single mother of two and later moved to a foster home until he was nine. At this tender age, he began selling newspapers and Christmas cards along with his brother to provide for his family in some way.

In high school, DeJoria joined a street gang but changed course after his teacher admonished him, saying his life wouldn’t count for much if he didn’t mend his ways. After high school, he joined the US Navy and, after a brief stint later, decided to go to university. But as he lacked funds, he decided to make money, working in a series of jobs as a janitor, encyclopedia salesman, and a gas station attendant.

DeJoria had married in his 20s and had a son. As luck would have it, his wife left him and their two-year-old son, taking all the money they had and the only car they owned with her. With no money to pay rent, DeJoria was evicted and forced to live on the streets with his child.

Career ups and downs

DeJoria joined RedKen Laboratories as a sales representative. Soon, he was managing two of the company’s divisions. A disagreement over strategy led to his firing, and he moved into Fermodyl Hair Care, where he was in charge of sales training. He played a part in growing sales by 50% but was fired as the company felt he didn’t fit in.

DeJoria’s next stint was with the Institute of Trichology, where his sales performance was so good that his company could no longer afford to pay his monthly salary and commissions. He was let go.

Launch of JPMS

The 36-year-old then joined his struggling hairdresser friend Paul Mitchell in starting a business together. They obtained a loan of $700, and John Paul Mitchell Systems was born. The business developed products for professional hair stylists that would cut down on the time spent styling clients’ hair. They started out with a single-application shampoo and a leave-in conditioner. After a tough two years, the company raked in $1 million in the third year, and JPMS began flooding into salons everywhere.

Between making no money and making millions, DeJoria and Mitchell gave their all towards marketing their products. They went from salon to salon, demonstrating their products to stylists. DeJoria had sharpened his sales ax at his previous jobs while Mitchell was the hairdressing expert. Their products were cruelty-free during a time when it wasn’t as hot a topic as it is today. The two also offered a money-back guarantee on their products. They were certainly ahead of their time.

Co-founding Patrón Spirits

John Paul DeJoria - Patron

In 1989, John Paul DeJoria, alongside Martin Crowley, founded Patrón Spirits, marking a significant pivot in his entrepreneurial career. This venture came to fruition after the loss of DeJoria’s business partner, Paul, inspiring a fresh start. The duo set their sights on distinguishing their brand within the crowded tequila market. Their strategy hinged on embracing traditional methods of tequila production, choosing one of Mexico’s oldest distilleries to craft the original Patrón tequila. This approach wasn’t just about preserving tradition; it was a testament to their commitment to quality and authenticity in every bottle.

Patrón Spirits quickly became synonymous with sustainability and innovation in the liquor industry. Under DeJoria’s guidance, the brand pioneered eco-friendly practices, turning to recycled bottles and repurposed wastewater to fertilize the soil. These measures weren’t merely practical; they reflected Patrón’s deep respect for the environment and its resources. By integrating these sustainable practices, Patrón set a new industry benchmark, demonstrating that business success and environmental stewardship can go hand in hand. This ethos not only cemented Patrón’s legacy as a trailblazer but also inspired a wave of eco-conscious initiatives within the wider spirits market.

Active in the film industry

John Paul DeJoria’s interests span into the film industry, where he has taken on roles in acting and producing. His foray into cinema includes cameo appearances as himself in notable works such as “You Don’t Mess with the Zohan,” “The Big Tease,” and Showtime’s series “Weeds” in its second season. These roles highlight DeJoria’s versatility and his seamless integration into various film genres, adding authenticity and a unique flair to each project.

In addition to his on-screen appearances, DeJoria’s involvement behind the scenes as a producer reflects his commitment to the creative arts and storytelling. His contributions to the film industry showcase not just his entrepreneurial spirit but also his passion for supporting creative projects and narratives that align with his values. Through both acting and producing, DeJoria brings a dynamic presence to the entertainment world, underscoring his multifaceted career and interest in impacting cultural narratives beyond the business sector.

DeJoria’s rules for success

In his news and conference appearances, DeJoria has spoken about the rules he followed to get to where he is today:

  1. Always be prepared to have your ideas turned down
  2. Make your product or service the best it can be
  3. Ethics matter, so do good

Don’t get dejected by rejection

Most success stories of entrepreneurs share a common thread – they all faced rejection on their way up. But they persisted, and the rest, as they say, is history. DeJoria’s story is another example of being told no several times and things not working out at all…until they do. As a 20-something working as a door-to-door salesman selling encyclopedias, DeJoria experienced rejection firsthand. But it didn’t take the edge off his motivation. Referring to said experience, he has stated that one must be able to knock on as many doors as possible without losing enthusiasm, no matter how many are slammed in their face.

He points out that rejection is a common theme throughout anyone’s career, so he might as well take it on the chin and continue on. There will be those who don’t like your product, company, or you, he has said, adding that it’s important to be aware of the bitter reality from day one of launching your business. He believes that acceptance will prepare you for what lies ahead and soften the blow of rejection. Basically, if you go in knowing you’re likely to get a ‘no’, it will be less hard on you and help build your resilience.

Staying resilient isn’t easy. How do you keep the flame burning? DeJoria says if you believe you’re doing something right, you shouldn’t give up. When all the rejection led to his company losing money for two years in a row, he was miserable; he couldn’t pay his bills and suffered many sleepless nights. He could have declared bankruptcy but carried on. Then, after two years, the company was paying all their bills on time. The tide had turned.

Make your product great

Some products are good, and some are great. According to DeJoria, world-class products give you a better shot at success. According to him, a terrific product is less about getting the design right and more about organizing things to give customers the product they want. This implies that businesses must work around customers’ expectations and desires for a product to turn it into something great.

Do good

Corporate values aren’t window dressing; they define how decisions are made to achieve objectives and the behavioral norms that guide employees. Businesses that don’t walk the talk are likely to invite criticism from customers sooner or later. DeJoria made ethical practices a priority right from the beginning. He says that in order to remain in business, you shouldn’t think beyond your bottom line and make a commitment to help others. This, he believes, inspires customer and employee loyalty. Employee motivation statistics support DeJoria’s view – according to an Edelman report (source: The Belief-Driven Employee | Edelman), 59% of employees would leave their current employer for a company that offers a better value fit.

One way JPMS practiced its ‘do good’ motto was by assuring its hairstylists that they’d never be deserted, as they had built the company. Since the company started in 1980, less than 100 workers have quit, and of those, two have retired.

DeJoria is himself a recognized philanthropist and environmentalist. He is a patron of the Mineseeker Foundation, a non-profit dedicated to solving the problem of land mines worldwide. He is the founder of Grow Appalachia, a non-profit initiative that aims to address food insecurity in central Appalachia by helping Appalachian families grow as much of their food as possible. Many know DeJoria as an enthusiastic mentor who donates his time, money, and expertise to help others. You may have caught him as a guest judge on Season 5 of Shark Tank.

Money wisdom from DeJoria

Drawing from his own struggles with homelessness, DeJoria advises everyone to pay off their house first so they have a place to live, even if everything goes downhill. He cautions people against raising their standard of living by much and investing the extra money they have. He also advocates that business owners invest in their business before investing in someone else’s.

What’s DeJoria up to these days?

DeJoria was recently in the news for donating $1 million to artificially create new coral reefs. He has also pledged £20,000 to the Unicorn Preservation Society in a bid to restore HMS Unicorn, one of the most historic ships in the world. It’s safe to say that the billionaire is staying active in his philanthropic activities and living by his values.

The World’s Highest-Paid Female Athletes 2024

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In the competitive professional sports arena, the world’s highest-paid female athletes 2024 are more than just champions of their disciplines. They are trailblazers who have broken barriers and set new standards, not only in skill and perseverance but also in achieving recognition and equal compensation. This select group, led by tennis players renowned for their court successes and bolstered by stars from other sports, exemplifies the blend of athletic excellence with commercial appeal.

Their earnings reflect personal triumphs and a broader impact on the sports world and society. Athletes like Iga Świątek and Eileen Gu exemplify how dedication and talent can pave the way for future generations, challenging stereotypes and advocating for gender equality. Their stories highlight the journey towards a more inclusive and equitable sporting landscape, showcasing the role of female athletes as role models and agents of change.

This introduction celebrates these athletes not only for their financial success but also for their contributions to advancing women’s sports and inspiring the next wave of talent.

This data shows the female athletes with the highest estimated incomes in 2023 (in million U.S. dollars), according to Forbes. None of the highest-paid female athletes made the top 50 in Forbes’ most current edition of the highest-paid athletes list, which looked at earnings between May 2022 and April 2023.

Iga Świątek: $23.9 million

Highest-Paid Female Athletes 2024

23-year-old Iga Świątek is a Polish professional tennis player, currently ranked world No. 1 by the Women’s Tennis Association (WTA). She has held the position for a total of 95 weeks. The highest earner on the list, Świątek, has won millions on the court, in prize money, and off it, in the form of endorsements, which have only increased as of 2024. She won the French Open in 2023 and nabbed the trophy in 2022 and 2020. She is a 2022 US Open winner, which makes her a four-time major singles champion. Świątek has a total of 19 singles titles to her name.

On the endorsements front, Swiatek has deals with Visa, On apparel and shoes, Oshee sports drink, technology services giant Infosys, and Porsche. It is a publicly known fact that her tennis idol is Rafael Nadal, and her fans have compared her huge topspin groundstrokes to her idol’s. Swiatek is also lauded for her impressive forehand, with a heavy emphasis on spin, excellent returns, and a consistent backhand. Her athleticism allows her to slide a lot on hard courts, and her grit has helped her sail through matches. 

The young sports star has credited her father for encouraging her to be a tennis professional. A self-confessed introvert, Świątek, as a child, didn’t harbor dreams of becoming a famous tennis player. Her defining moment came at her first Junior Grand Slam at Roland Garros when mesmerized by the venue of perfect red clay courts and the sporty spirit of Parisian tennis, Świątek determined to work harder and get better. Today, she is living her aspirations. 

Eileen Gu: $22.1 million 

Highest-Paid Female Athletes 2024

21-year-old Gu is a freestyle skier who was born in San Francisco but represented China, her mother’s home country, in competitions. She has competed for China in halfpipe, slopestyle, and big air events since 2019. At age 18, she became the youngest Olympic champion in freestyle skiing after winning gold and silver medals at the 2022 Winter Olympics in Beijing. With this, she became the first freestyle skier to win three medals at a single Winter Olympics. 

Global endorsements account for a large chunk of Gu’s earnings. She represents Chinese sports brand Anta and Mengniu Dairy, and models for some of the world’s biggest fashion, jewelry, and makeup brands, including Louis Vuitton, Victoria’s Secret, Estée Lauder, and Tiffany & Co. 

Gu’ss decision to compete for China has stirred controversy in her home country. She decided to ski for China as it would give millions of girls in the country a chance to see what they can achieve on the snow. Skiing is a nascent sport in China and Gu hopes to spotlight the sport while serving as a role model for females in the country.

Gu enjoys considerable popularity in China and uses a nickname that translates to””Frog Princess” on her Chinese social media accounts. “Gu’s decision to compete for China has stirred controversy in her home country. She decided to ski for China as it would give millions of girls in the country a chance to see what they can achieve on the snow. Skiing is a nascent sport in China and Gu hopes to spotlight the sport while serving as a role model for females in the country. Gu enjoys considerable popularity in China and uses a nickname that translates to “Frog Princess” on her Chinese social media accounts. 

Gu was raised by her mother and maternal mother. She is a Buddhist and plays the piano as a hobby. She has credited piano playing for her success on snow, as reported in this Classic FM article

Coco Gauff: $21.7 million

Highest-Paid Female Athletes 2024

Cori Dionno “Coco” Gauff came to worldwide attention when she won the 2023 US Open at just age 19. Gauff, who turned pro at age 14 in 2018, had a dream debut in the following year, winning over Venus Williams in the first round of Wimbledon and reaching the fourth round. She won her first WTA tournament in the same year, reached her first major final in women’s doubles at the 2021 US Open, and her first major singles final at the 2022 French Open. She has reached a career-high of world No. 3 in singles and world No. 1 in doubles. 

Gauff’s achievements have brought in sponsorship deals, including with Bose, Baker Tilly, and USP. A Marvel superhero fan, she has appeared in an ad for 2023 movie, The Marvels, and featured on a limited-edition cover of an Invincible Iron Man comic book. 

Gauff’s US Open win drew cheers from the Obamas, who were in the Arthur Ashe stadium stands to watch the tennis star’s first-round victory. Zina Garrison, who at Wimbledon in 1990 became the first Black woman to play a major final since Althea Gibson, has credited Gauff with bringing personality and identity to women’s tennis, which she believed, had been lacking for the past few years. 

Emma Raducanu: $15.2 million

Highest-Paid Female Athletes 2024

22-year old Emma Raducanu is a British professional tennis player and a former British No. 1. She holds the distinction of being the first British woman to win a Grand Slam singles title since Virginia Wade at the 1977 Wimbledon. 

Raducanu made her debut in 2021 and as a wildcard entry at Wimbledon, reached the fourth round. She won the 2021 US Open, instantly becoming tennis’s darling and attracting numerous endorsement offers. Her sponsorship portfolio includes Nike, Wilson racquets, Tiffany & Co, Dior, British Airways, Evian, Vodafone, Porsche, HSBC, and AirWayz. The bulk of her earnings comes from her sponsorship deals. 

Since her historic US Open win, Raducanu has struggled to maintain her form due to a spate of injuries and illnesses, which saw her world ranking tank to No. 299 in 2022. She has also caused a stir after going through five coaches in two years. 

Naomi Osaka: $15 million

Highest-Paid Female Athletes 2024

27-year-old Naomi Osaka is a former world No. 1 in singles holder and the first Asian player to hold the top rankings in singles. She has won two Australian Open and two US Open titles, as well as seven WTA Tour titles. She is the first woman to win successive major singles titles since Serena Williams in 2015. 

Osaka was born to a Japanese mother and Haitian father in Osaka, Japan, and moved to New York when she was three years old. She turned professional in 2013, shortly before her 16th birthday and came to prominence in the same year after defeating former US Open champion Samantha Stosur in her WTA Tour debut at the 2014 Stanford Classic. She went on to defeat Serena Williams in the US Open final, becoming the first Japanese player to win a major singles title. 

Between mid-2021 and 2022, Osaka struggled to maintain her winning streak due to depression and other issues. In 2023, she became a mum, and at the time of writing, was playing at the Miami Open 2024.

Osaka has lent her visibility to raise awareness of social justice causes. During the US Open, she drew attention to Black victims of police violence. A marketable athlete, Osaka endorses Bobbie baby formula and Care & Kids. She owns the media company Hana Kuma and is an investor in and team owner of the North Carolina Courage, the Division I professional women’s soccer team that plays in the National Women’s Soccer League. 

Aryna Sabalenka: $14.7 million

Highest-Paid Female Athletes 2024

The 26-year-old Belarusian professional tennis player is a former world No. 1 in both singles and doubles by the WTA. She is a winner of the 2023 and 2024 Australian Opens, the 2019 US Open, and the 2021 Australian Open, along with partner Elise Mertens. 

Sabalenka is known for her powerful serve, which can reach 124 mph, and has converted a large number of serves into aces. However, she also has a high double fault count. 

Sabalenka became a tennis player by chance. Her father, an ice hockey player, saw tennis courts during a drive one day and took her to the courts. She began training at the National Tennis Academy in Minsk in 2014 and a year later, the Belarusian Tennis Federation persuaded her to focus on playing low-level professional events instead of junior tournaments. 

Despite the lack of interest by companies, following the Ukraine War, in endorsing Russian and Belarusian players, Sabalenka has attracted sponsorship from Maestro Dobel Tequila and Leaf Trading Cards. She has been endorsed by Nike for apparel and footwear since the beginning of her professional career. She is an investor in Beekeeper’s Naturals and Olipop soda. 

Jessica Pegula: $12.5 million

Highest-Paid Female Athletes 2024

30-year old Jessica Pegula has won four singles titles and seven doubles titles on the WTA Tour. She has career-high WTA rankings of world No. 3 in singles and world No. 1 in doubles. She has reached the quarter final stage in singles at all four Grand Slam tournaments, and the doubles final of the 2022 French Open with Coco Gauff, and the mixed doubles final of the 2023 US Open with Austin Krajicek. 

Pegula’s achievements have led to multiple endorsement deals. Her sponsors include Dyson, De Bethune watches, and Gorjana jewelry. Last year, Pegula received the Jerry Diamond ACES Award for her valuable contribution to promoting women’s tennis. The award is given to a player who demonstrates consistent professional conduct and willingness to promote women’s tennis to fans, media, and local communities by participating in off-court promotional and charitable activities. 

Venus Williams: $12.2 million

Highest-Paid Female Athletes 2024

The seven-time Grand Slam singles champion has become a rarity on the competitive circuits. She exited Wimbledon early and played a total of 10 matches at seven tournaments. But her marketability remains as strong as ever, with brand partnerships netting her a cool $12.2 million in the past year.

Williams has signed deals with Dove and Nestlé’s Purina PetCare. Along with sister Serena and brother-in-law Alexis Ohanian, Williams is bringing a golf team to Los Angeles as the first ownership group in TGL, a new golf league from Tiger Woods and Rory McIlroy’s TMRW Sports. 

How to Get Rich Off Stocks

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Earning doesn’t make you rich. Saving doesn’t make you rich. Investing is what will make you rich. The wealthy know this truth. They know that through a deliberate strategy and consistent investments, you can get rich off stocks. 

Learning how to get rich off stocks is a skill that can change the trajectory of your life. One of the best passive income streams (please hyperlink the other article), stock market investments can help you earn disproportionate results and significantly improve your financial net worth. 

In this guide to stock market wealth creation, we will explain how you can get rich off stocks and live the life of your dreams. But first, let’s answer the big question.

Can you get rich off stocks?

Yes, you can. By identifying stocks with growth potential, doing your due diligence, and holding onto high-value stocks, you can get rich off stocks. 

Warren Buffet

With a network of around $97 billion, Warren Buffet is one of the most successful investors on the planet. In 1971, he bought See’s Candies, a California-based company that produces candies and chocolates, for $25 million. Now the company’s annual revenues are close to $400 million. 

Buffet also saw potential in Apple, American Express, and Moody’s long before others. All these stocks have given him and his company, Berkshire Hathaway, exceptional returns.

So, you can get rich off stocks. To do that, you need a strong strategy customized to your unique needs. You also need to know your bandwidth and investment options and have a timeline for when to enter and exit investments. Use the following steps, and you will increase your odds of making money off the stock market. 

Create your investing budget

You don’t need a lot of money to get started in the stock market. But you do need some. And the earlier you start allocating money for investments, the better off you will be. This needs a strategy if you have never done it before. 

The easiest way to do it is by auto-deducting money from your income into a special fund meant for investing. You can start contributing small amounts and increase them according to your bandwidth. 

Before creating an investing budget, you should identify your larger financial goals. What are your liabilities and assets now? How much money do you need to set aside for major life events? What’s the amount you need for a comfortable retirement? These will help shape your financial decisions.

A budget will show you how much you have been able to contribute over a period. This brings in accountability. Instead of saying, “I will start investing someday,” now you have a concrete plan of action with the necessary resources. 

Identify your investing strategy

Your strategy will tell you whether you should make a particular investment or not. This helps you avoid impulsive and tentative decisions. The two most common investing strategies are fundamental analysis and technical analysis. You can use either or a combination of the two.

In fundamental analysis, you look at the intrinsic value of a stock. You might discover stocks that you believe have strong potential but are currently undervalued. If so, you have an opportunity to make a long-term investment and wait for the stock to match its true value. 

Fundamental analysis uses metrics, such as the price-to-earnings ratio, debt-to-equity ratio, and free cash flow, to help unearth a stock’s fundamental value. Long-term investors use fundamental analysis to get rich off stocks. 

Technical analysis is about evaluating market trends and patterns. Here, analysts look at past performance, momentum indicators, simple moving averages, etc. This is what day traders use for short-term investments. 

In technical analysis, the focus is on the current market price rather than whether the stock is at its right price. Thousands of retail investors have made immense returns through meme stocks like GameStop using technical analysis. 

Pick an investing style

Once you know your investing strategy, it’s time to figure out your style between active and passive investing. Actively managed funds are run by professional money managers with domain expertise and experience. They will handle some of your investment responsibility. 

Considering the skills they bring to the table, these are costlier than passively managed funds. Passively managed funds are cheaper, but they can still get you high returns. The next decision is how aggressively you want to invest. 

If you start early, you can be more ambitious in your investments since your risk appetite will be higher. But remember that how much money you can invest and the stocks you pick should be based on your financial goals and current investment bandwidth. 

Whatever style you choose, always focus on the long term. To get rich off stocks, you need the power of compounding, which happens when you hold onto value stocks over a longer horizon. While some of your trades could be in the short term, a significant portion should be earmarked for the long term. 

Do your research

Those who consistently get rich off stocks do extensive research before making any investment decisions. There are several aspects of market research that you need to focus on to ensure that you get the category, company, and timing right. 

Read financial newspapers and websites regularly to know which sectors or firms have high growth potential. This will require you to go beyond the headlines and look for reports about emerging industries, technologies, and consumer behaviors.

For short-term trades, remember that by the time a stock’s price rise is mentioned in the media, it may have already gained a lot. What you want is to get in before the price takes off. If it’s a long-term investment, you don’t have to worry about the daily, weekly, or monthly price fluctuations if you believe in the fundamentals of the company.

Market data will help you make optimal investment decisions. This data includes market volume, dividend per share (if applicable), bid/ask quotes and other information. There is both real-time data and historical data that you can use to identify potential high performers. 

Maximize profits

This might seem like an obvious statement, but there’s a greater truth to it. Usually, investment advice harps on diversification or the need to spread your investments across stocks with varying risks. This strategy helps you minimize losses. What you also need is a framework for maximizing your profits. 

Don’t spread your investments equally across stocks. This is how you get average or below-average returns. Identify stocks with the highest potential in your investment portfolio. Look at the market data and conduct research on the category, company, competitors, and customer growth. If there is sufficient cash flow with limited downsides, you should increase your investments in these stocks. 

If a stock begins to lose its market value and your research suggests that its future is bleak, you should exit as early as possible. Reinvest whatever money you get into those with better potential. This ensures that you will get disproportionately higher returns from those stocks.

Savvy investors know that not all their stocks will perform well or beat the market. Most will produce average returns, and some might do well for a while. But these investors also know that a minority of their stock picks will outperform the rest. What you should do is invest more in these stocks. 

Reinvest your dividends

Many companies give periodic payments in the form of dividends to their shareholders. The amounts might seem negligible, especially when you’re starting out. But reinvesting these small amounts can help compound your investment and generate high returns. 

When you reinvest your dividends, you’re buying additional stocks in the company. This helps both your earnings and returns compound faster. This is the primary reason most experts advise investors to not let their dividends go to waste. 

This strategy of doubling down on your investments works exceptionally well in the long run. The better news is that most brokerage firms now have an option whereby your dividends get automatically reinvested if you sign up for the feature. 

Select the right investment account

The investment account you choose will determine the taxes you pay on gains or income. You can get tax advantages from certain investment accounts, including deferred tax-free withdrawals. Then, there are traditional investment accounts with tax deductions. 

Conventional investment accounts don’t come with tax incentives, but they give you the freedom to withdraw your money whenever you need it. This helps you have access to funds when you need to invest in a promising stock. 

Retirement accounts don’t allow early withdrawals. If you have to take out your money, there could be a 10% penalty plus taxes you might owe. Along with tax incentives, you should also look for analyses, reports, and real-time news and insights from your investment account. 

In short

Investing in the stock market is one of the most proven ways to build your wealth. As this guide shows, to get rich off stocks, you need to start early, be consistent and disciplined, and stay in it for the long term. That’s when all your strategies will compound to give you substantial returns. 

Ava DuVernay: A Director Shaping the Film Industry

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When Ava DuVernay received a Golden Globe nomination for Best Director, she made a place in the annals of film history as the first African-American woman to be selected for the honor. It was for her film Selma (2014), a biopic about Martin Luther King Jr. Three years later, she won the BAFTA for Best Documentary for 13th, a searing take on America’s military-industrial complex; the film was also a Best Documentary Feature nominee at the Oscars. 

A woman of color winning accolades is momentous. Racism in Hollywood and in the world makes implicit assurances for some and less so for others, often people of color. DuVernay is doubly jinxed in an industry where gender inequality is rampant. Her rise is inspirational, but inspiration alone won’t bring about changes in an industry where ills tend to operate insidiously.

It’s what makes DuVernay’s rise important—not only has she highlighted inequalities through her work, but she has also played a role in tackling them through concrete action. This article is about the significance of her work in challenging the status quo.

Ava DuVernay’s early life and career

Born in 1972 in Long Beach, California, Ava DuVernay was raised by her mother and stepfather. During her summer vacations, she would travel to her stepfather’s childhood home near Selma, Alabama. These summers were influential in the making of Selma as her father had witnessed the Selma to Montgomery marches against the disenfranchisement of African Americans. 

DuVernay started in journalism, interning with CBS News and helping cover the O.J. Simpson murder trial. Disillusioned with journalism, she moved on to public relations and started her own public relations firm, through which she provided PR services to the entertainment and lifestyle industries. She launched Urban Beauty Collective, a network connecting over 10,000 African-American beauty salons and barbershops in 16 U.S. Cities.

DuVernay made her first film, Saturday Night Life, in 2005 with $6,000 based on her mother’s experiences raising her kids alone. The film was part of Showtime’s Black Filmmaker Showcase. She ventured to documentaries in 2007. A year later, she made her feature directorial debut with the alternative hip-hop documentary This Is the Life, based on California’s Good Life Cafe, known for its open mic nights that gave impetus to the alternative hip-hop movement. The movie was well-received by audiences and won multiple awards. 

She would then direct three TV documentaries centered on African-American entertainment, a history of female hip-hop artists, and a story about two Black sisters reclaiming their lives after Hurricane Katrina’s devastation.

Acclaim for debut narrative feature film and high praise from Roger Ebert

Ava DuVernay’s first narrative feature film, I Will Follow, is based on her experiences caring for her aunt during the last year and a half of her life. The great film critic Roger Ebert hailed it as one of the best films he had seen about coming to terms with the death of a loved one. The film was an official selection of AFI Fest, Urbanworld, the Pan-American Film Festival, and the Chicago International Film Festival.

2012 was an equally stellar year for DuVernay. Her film Middle of Nowhere, about the wife of an incarcerated man serving a 10-year prison sentence, drove home the reality of how women of color commonly bear the burden of incarceration. The movie drew inspiration from DuVernay’s interactions with women who were victims of incarceration. That year, the film won the U.S. Directing Award in the Dramatics category at the Sundance Film Festival.

At the opening of the Smithsonian National Museum of African American History and Cultures in 2016, the museum debuted DuVernay’s film chronicling six historical events that happened on August 28, the same date, in different years.

The DuVernay Test

The DuVernay Test was coined by New York Times film critic Manohla Dargis about her piece praising the 2016 Sundance Film Festival for its selections pushing mainstream choice. Regarding including African Americans and other minorities in film, she suggested the DuVernay Test in honor of DuVernay’s efforts to challenge the lack of diversity in Hollywood.

It was the same year that the Oscars faced backlash for minimal racial representation in its nominee selections and were mocked through the hashtag #OscarsSoWhite. The test named after DuVernay came from the Bechdel Test, a measure of the representation of women in film and other fiction.

Catapult to worldwide fame with Selma and 13th

Ava DuVernay
Ava DuVernay on the set of ‘Selma.’ Photo Credit: Atsushi Nishijima

Selma, DuVernay’s 2014 movie about Dr. Martin Luther King Jr. and the 1965 Selma to Mongomery march, won rave reviews from critics. The film was commended for its unapologetic depiction of the Civil Rights Movement. It depicted bombings, beatings, and shootings, taking viewers into the gruesome world of the Jim Crow South.

Selma received nominations in the Best Picture and Best Original Song categories, winning the latter for the song “Glory.” In 2016, the New York Film Festival opened with DuVernay’s documentary 13th, after the Thirteenth Amendment to the U.S. Constitution outlawing slavery. Featuring several prominent activities, politicians, and public figures, the documentary was hailed by critics and has a 97% rating on Rotten Tomatoes.

In 2015, she created and executive produced the drama series Queen Sugar, based on Natalie Baszile’s novel. The series follows the journey of three siblings who inherit their father’s 800-acre sugarcane farm in Louisiana and face problems related to family, race, and culture. Queen Sugar premiered on the Oprah Winfrey Network to critical acclaim.

Bringing below-the-line crew members together through an organized database

In 2011, Ava DuVernay launched her production company, African-American Film Festival Releasing Movement (AFFRM), which was later rebranded to Array. The company’s mission is to “produce, distribute, and amplify the work of Black artists, filmmakers of color, and women of all kinds.” 

Ava DuVernay

It has created Array Crew, a personnel database highlighting women, people of color, and other underrepresented, below-the-line crew members in Hollywood. DuVernay has described the database as “IMDB meets LinkedIn,” allowing people to create profiles and enhance their online visibility. The company’s relations team also assists people in putting their profiles together.

ARRAY 101, the company’s online educational initiative, has produced supplemental learning materials for students in grades nine and above, serving as a resource for those seeking to further their social justice and advocacy knowledge. During the COVID-19 pandemic, ARRAY launched a $250,000 fund to provide grants to creators and organizations telling stories of underrepresented communities, particularly those impacted by the global coronavirus pandemic.

A stint with podcasts

In 2013, DuVernay jumped on the podcast bandwagon with The Call-In series featuring conversations with black filmmakers. Her goal was to create a space where the filmmakers could talk about their craft, thereby engaging in an experience different from the usual interviews where they’re asked about their race or gender.

In 2021, she signed a multi-year deal to produce exclusive podcasts with Spotify. The following year, she created the American superhero drama television series Naomi, based on the comic book series of the same name. It briefly ran on CW from January 11, 2022, to May 10, 2022.

Taking on the caste system in Origin

DuVernay’s 2023 film Origin, an adaptation of Isabel Wilkinson’s 2020 bestseller Caste: The Origins of Our Discontent, posits that racism and casteism all result from the same system of global oppression. Described as a stylistically bold adaptation of the Pulitzer Prize-winning author’s book, Origin links America’s anti-Black racism to the eugenics theories that led to Nazism and the caste system in India.

DuVernay spent a year and a half writing Origin, taking audiences on a Black woman’s intellectual journey, and broke away from a linear structure to, in DuVernay’s own words, a journey through “cultures, continents, and time frames.” Ditching studio backing, she went indie, raising $38 million from the Ford Foundation and non-profits funded by Melinda French Gates, Laurene Powell Jobs, and Anne Wojcicki. DuVernay has expressed that big money can compel filmmakers to change their vision while making their movies, a temptation she wanted to avoid. Origindebuted at the Venice Film Festival, where DuVernay became the first African-American woman in the festival’s 80-year history to compete for the Golden Lion.

Ava DuVernay Barbie doll

Several iconic actresses and singers have been made into Barbie Dolls, including Audrey Hepburn, Diana Ross, Ella Fitzgerald, and Tina Turner. In 2015, Mattel created the Ava DuVernay Barbie doll as one of six dolls based on inspirational women in the entertainment industry. The doll, which came with a director’s chair with DuVernay’s name, sold out on the Mattel website less than an hour after it first went on sale. All proceeds were donated to Witness and Color of Change charities.

A filmmaker for the ages

The contribution of cinema to social consciousness is decades old. Stories, when told impactfully, can influence social justice outcomes and push people out of their comfort zones to become participants in change. Ava DuVernay, with her mighty talent and courage, is only getting started on what will surely become an iconic journey for the ages. 

Discover Villa NEO: A Luxurious Retreat in St. Barts for $51 Million

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Nestled amidst the verdant landscapes and azure waters of St. Barts, Villa NEO is the epitome of opulence and serenity. This exclusive sanctuary, located in the prestigious enclave of St. Jean, beckons those with discerning tastes to indulge in the ultimate Caribbean escape. With an asking price of $51 million, Villa NEO represents a rare opportunity to own a piece of paradise in one of the world’s most coveted destinations.

St. Barts, often referred to as the “Pearl of the Caribbean,” is renowned for its captivating beauty, vibrant culture, and unparalleled luxury. From its pristine beaches to its lush hillsides, the island exudes an air of sophistication and exclusivity that draws visitors from around the globe. At the heart of this enchanting oasis lies Villa NEO, a sanctuary where luxury knows no bounds and every moment is an invitation to embrace the finer things in life.

Luxury Defined: Villa NEO in St. Barts

St. Jean, renowned for its pristine beaches and vibrant ambiance, sets the stage for Villa NEO’s luxurious existence. This exquisite property epitomizes the essence of Caribbean living, offering residents a harmonious blend of sophistication and tranquility. From its coveted location to its meticulously curated amenities, Villa NEO presents an unparalleled lifestyle experience in the heart of St. Barts.

Villa NEO

As residents step into Villa NEO, they are enveloped in an atmosphere of refined elegance and timeless charm. The villa’s architecture seamlessly integrates with the natural surroundings, creating an oasis of serenity amidst the tropical landscape. With spacious living areas, exquisite finishes, and panoramic views of the Caribbean Sea, Villa NEO exudes an aura of exclusivity and luxury that is unmatched.

Architectural Splendor: The Essence of Villa NEO

Approaching Villa NEO, one is immediately captivated by its striking architecture and immaculate design. Set against the backdrop of lush gardens and swaying palm trees, the villa presents a picture-perfect scene of Caribbean elegance. Designed to optimize natural light and airflow, Villa NEO boasts expansive living spaces that seamlessly transition indoors to outdoors.

Every corner of Villa NEO exudes sophistication and attention to detail. From the sleek lines of its contemporary architecture to the intricate craftsmanship of its interiors, every aspect of the villa reflects a commitment to excellence. Using high-end materials and state-of-the-art technology further enhances the living experience, ensuring residents enjoy the utmost comfort and luxury.

Indulgent Interiors: The Heart of Villa NEO

Step inside Villa NEO and enter a world of unparalleled luxury and comfort. The villa’s interiors are a masterpiece of design, featuring sleek furnishings, elegant decor, and bespoke finishes. Floor-to-ceiling windows frame panoramic views of the surrounding landscape, bathing the living spaces in natural light and creating a sense of openness and serenity.

Villa NEO

The heart of Villa NEO lies in its expansive living areas, where residents can relax and entertain in style. The main living room serves as a focal point for gatherings, featuring plush seating, a state-of-the-art entertainment system, and stunning views of the pool and ocean beyond. Adjacent, the gourmet kitchen is a chef’s dream, equipped with top-of-the-line appliances, custom cabinetry, and ample space for culinary creations.

Breathtaking Views: The Majesty of Villa NEO

One of Villa NEO’s most captivating features is its breathtaking views of the Caribbean Sea. Whether lounging by the infinity pool or dining al fresco on the terrace, residents are treated to uninterrupted vistas of azure waters and endless skies. The villa’s outdoor spaces are designed to maximize enjoyment of the natural surroundings, with multiple seating areas, lush gardens, and private beach access.

Villa NEO

Sunset at Villa NEO is a truly magical experience, as the sky transforms into a canvas of vibrant colors, casting a golden glow over the landscape. Residents can unwind with a cocktail in hand, watching as the sun dips below the horizon and stars begin to twinkle overhead. Whether hosting a soirée or simply enjoying a quiet moment of reflection, Villa NEO offers the perfect backdrop for unforgettable moments in paradise.

A Haven of Tranquility: The Wellness Experience at Villa NEO

For those seeking relaxation and rejuvenation, Villa NEO offers a dedicated spa and wellness area where residents can indulge in a range of treatments and therapies. From massages to yoga sessions, the villa’s wellness facilities provide the perfect escape from the stresses of everyday life, allowing residents to unwind and recharge in a serene tropical setting. The sounds of gentle waves and rustling palms provide the soundtrack for ultimate relaxation, while the villa’s expert staff ensures that every need is met with care and attention.

Villa NEO

Investment Opportunity: Villa NEO in the St. Barts Real Estate Market

In addition to its unrivaled amenities and breathtaking views, Villa NEO presents a lucrative investment opportunity in the thriving St. Barts real estate market. With its prime location, world-class amenities, and strong rental potential, Villa NEO is poised to become one of the most sought-after properties on the island. Whether as a private retreat or a luxury rental property, Villa NEO offers investors the chance to capitalize on the growing demand for upscale accommodations in St. Barts.

Embrace the Essence of Villa NEO

Villa NEO represents the epitome of luxury living in St. Barts, offering residents an unparalleled lifestyle experience amidst the beauty of the Caribbean. From its exquisite design to breathtaking views, Villa NEO embodies the essence of island living at its finest. Whether as a private retreat or an investment opportunity, Villa NEO invites discerning individuals to indulge in the ultimate Caribbean escape and discover the true meaning of luxury in paradise.

Villa NEO

Villa NEO St. Barts:

For more information about Villa NEO and to schedule a private viewing, interested parties are encouraged to visit the official website at villa-neo.com or contact Christie’s International Real Estate.

Embark on a journey of luxury and tranquility with Villa NEO in St. Barts, where every moment is an opportunity to experience the beauty and serenity of the Caribbean. Experience Villa NEO and discover the true essence of paradise in one of the world’s most coveted destinations.

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Women Leaders on Navigating Work and Life

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Opinions on work-life balance differ. While some women leaders believe that work and life are intertwined rather than separate, others demarcate one from the other. Burning the candle at both ends or finding less personal time doubtlessly needs tackling as they can affect your physical health, not to mention your relationships.

A balanced outlook would be to make adjustments and get the support that allows some ‘me time’ and/or family time without sacrificing your output at work. The beliefs of famous women leaders on navigating work and life can help you understand what ‘balance’ means to you and how you can achieve and champion it.

Former YouTube CEO Susan Wojcicki ensures a strict separation of work and personal life

Women Leaders - Susan Wojcicki
© Francois G. Durand | Getty Images

Have you ever taken a work call while you’re out to lunch with your family? You may need to consider your work-life boundaries. Most of us understand the importance of setting boundaries but struggle to maintain them. Former YouTube CEO Susan Wojcicki suggests (and practices) prioritization and strict rules on work-life separation to achieve a balanced lifestyle.

Wojcicki and her husband ensure they’re home for dinner with their kids almost every night and don’t check email between 6 p.m. and 9 p.m. as it makes disconnecting from devices harder. Unplugging, she says, allows her to become more productive, and working 24/7 is not a metric of success and, if anything, makes it difficult to come up with new ideas. Wojcicki does what needs to get done at work and refreshes her mind so that she can approach problems better. 

Self-care and support are Oprah Winfrey’s mantra to maintain a healthy work-life balance

Women Leaders - Oprah Winfrey
Photo: Getty Images

Media mogul Oprah Winfrey has a demanding schedule, but she hasn’t let it get in the way of her well-being and personal ambitions. Winfrey is an advocate of prioritizing self-care and making time for daily meditation, which helps her manage stress effectively. She also surrounds herself with an inner circle of people who provide her with practical and emotional support. By investing in meaningful relationships and nurturing connections, she has built a strong support system that keeps her well-being in check. 

Practicing self-care helps calm a brain that can sometimes get too overactive from managing people, deadlines, and issues. Something simple as a hot bath or a walk in the park or neighborhood can calm your mind or penetrate the fogginess after an especially tiring day. Meditation, yoga (or aerobics if you aren’t too tired), or longer sleep can help you center and maintain equilibrium. For some, self-care is spiritual, like connecting with nature or engaging with their spiritual community. Self-care can be social, such as spending time with your kids, pets, or friends, or mental, such as engaging in a hobby. 

Family support goes a long way toward dealing with work stress and focusing on achieving other priorities in life. However, organizations also have a role to play. Flexible working hours and dependent childcare support give women more control over planning their days and weeks and help mums more easily fulfill their duties. 

Find the opportunity to do the important things, advises Mary Barra, CEO of General Motors

GM CEO Mary Barra has highlighted the importance of work-life balance in achieving a happy and, therefore, more productive workforce as one of her management initiatives. She models the behaviors she hopes employees will follow, which include taking time for the important things. Barra has said that while she may make time to see her daughter’s game, she will catch up on work later in the night. By stating such priorities explicitly at meetings, she makes it OK for everyone to acknowledge their obligations outside of their work.

As women rise through the ranks, they must often maintain oversight, be in the know, and, on occasion, take quick action or issue a timely directive. Digital devices have made it easier than ever to keep in touch with work and family. A healthy habit is not to be on devices when spending time with family and to use them afterward to check email or attend to a work issue. If this isn’t possible, identify moments to disconnect and be fully present in order to have meaningful conversations. 

Tory Burch believes in work-life integration

Women Leaders - Tory Burch
Courtesy: Tory Burch

The Executive Chairman and Chief Creative Officer of the eponymous brand Tory Burch LLC is a proponent of work-life integration and says that great managers set up supportive work-life systems and processes. She argues that managers should emphasize quality over quantity in the workplace. According to her, judging and compensating employees by the amount of time they spend behind their desks instead of the value they provide leads to rewarding the wrong behaviors. 

By focusing on results rather than the time employees spend working, Burch has built a successful business while creating a supportive work culture. On the topic of women entering the workforce, Burch believes it’s a personal choice and women should work if they choose to, adding that being a mom can be equally challenging. 

Burch created a brand centered around empowering women. Her personal motto, which includes taking time for herself and practicing self-care, reflects her brand values. For Burch, relaxation and self-care mean being present and appreciative, meditating, walking her dogs, reading, and listening to music. Women get so busy with their careers and kids that they sometimes forget about themselves, which is something they must address, says Burch. 

Biocon’s Kiran Mazumdar-Shaw swears by prioritization 

Women Leaders - Kiran Mazumdar-Shaw

Kiran Mazumdar-Shaw is the founder of the $4 billion-dollar Indian biopharmaceutical giant Biocon. The 67-year-old started her company after failing to secure work as a master brewer in Indian companies due to her female identity and the prevalent belief that the role was more suited to a man. She turned to other opportunities, starting her company from the garage of her house in the Indian city of Bangalore. 

A highly respected and admired businessperson today, Mazumdar-Shaw says women are faced with multi-tasking and must, therefore, prioritize. She organizes her daily activities from most to least important and bases her time on those priorities. When her late husband was receiving treatment for cancer two years ago, Mazumdar-Shaw made hospital visits her biggest priority and attended to other priorities later. 

Mazumdar-Shaw is a proponent of employee mental well-being and fostering a culture where people can openly talk about mental health issues without feeling stigmatized. She has said that mental breakdowns are often the results of built-up stress that people tend to ignore until they no longer can. Struggling to manage work and life can lead to stress, and a lack of discipline is a contributing factor. Mazumdar-Shaw follows a disciplined lifestyle revolving around a daily routine that includes yoga and exercise, which allows her to maintain her physical and mental well-being and lead a balanced life. 

Where there is a will, there is a way

Women’s contributions to household income have grown in recent years, but they still do more housework and caregiving than men. Single mums face their own challenges in maintaining a healthy work-life balance. Some expert-suggested means of overcoming the odds include:

Share responsibilities and duties with family 

For new parents, a common way to achieve balance during their kids’ early years is to take turns every other year, where one will concentrate more on work while the other takes more time off to stay with the kids. It’s easier when a spouse can work from home on most days. Single mums can seek help from their parents, siblings, or close friends to prioritize time across their personal and professional roles and responsibilities. 

Consider hiring a nanny or using a daycare service

If your office does not offer on-site daycare, consider an accredited daycare. If these aren’t options, try a nanny to see how things work out. You will have an idea of what is ideal for your situation and can then determine the next steps. 

Ask the tough questions at work

Once you have a job offer, be upfront about your family priorities. Organizations will allow some measure of flexibility if it does not have any bearing on work. Pick a company whose culture you feel comfortable with and which is a place that respects individuals and shares the same values as you. 

Avoid making decisions prematurely 

It’s difficult to know how much time you will want to devote to your personal life. Ask other people and figure out your options. Often, you can negotiate after you have a child. 

If you want to have kids, take the time to have them

Sadly, pregnant women are often denied promotions and deemed liabilities or burdens based on their decision to have a baby. Having a child is no doubt a major decision, but it should be a standalone one. Female leaders advise working women who want to be mums to take time to have children. Trying to fit multiple priorities can be counter-productive, causing you stress and anxiety. 

No one is important enough (outside of your family)

Integrate self-care into your daily routine and stay rooted in your emotions by utilizing your free time doing what you like and enjoy. 

Beyond Luxury: Discovering the Serenity of One&Only Kea Island

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In a world where luxury and serenity seek perfect harmony, the unveiling of One&Only Kea Island emerges as a beacon of opulence in the heart of the Cyclades. Nestled on the stunning shores of Kea, an island where the blues of the Aegean Sea meet the untouched beauty of Greek nature, this resort promises an escape into extravagance.

It is here, amidst the whispering olive groves and the ancient stone, that guests are invited to immerse themselves in a sanctuary of exclusive comfort and unparalleled elegance. One&Only Kea Island isn’t just a destination; it’s a voyage to the zenith of luxury island living.

The Allure of One&Only Kea Island

Kea Island, a jewel in the Aegean Sea, holds a captivating allure that beckons travelers in search of untouched beauty and authentic Greek charm. With its rich tapestry of history, verdant landscapes, and crystal-clear waters, Kea offers a unique blend of natural splendor and cultural heritage. The island’s serene beaches, ancient trails, and quaint villages provide a backdrop of tranquility, making it an ideal destination for those seeking to escape the hustle and bustle of everyday life. Kea’s allure lies not just in its stunning vistas but also in the warmth of its people and the simplicity of island life, inviting visitors to experience a true haven of peace.

One&Only Kea Island

Grand Opening of One&Only Kea Island

The grand opening of One&Only Kea Island marked a pivotal moment in the realm of luxury hospitality, setting a new benchmark for elegance and exclusivity in the Cyclades. This prestigious event unveiled a world where unparalleled luxury meets the pristine beauty of the Aegean Sea, promising guests an unparalleled experience of serenity and sophistication. With keen anticipation that built up leading to its launch, the resort quickly became a symbol of refined hospitality, offering a blend of bespoke services, exquisite accommodations, and breathtaking natural surroundings that redefine the essence of a luxury getaway.

One&Only Kea Island

One&Only Kea Island’s inauguration was celebrated with a series of exclusive events meticulously designed to showcase the resort’s unique offerings and the rich cultural tapestry of Kea. Guests were introduced to an array of exceptional experiences, from gourmet dining under the stars prepared by world-renowned chefs to rejuvenating spa treatments inspired by ancient Greek wellness traditions.

This momentous occasion not only highlighted the resort’s commitment to delivering an unmatched level of service but also underscored its role as a custodian of the island’s natural beauty and heritage, inviting travelers from around the globe to discover the enchanting allure of Kea through the lens of luxury.

Luxury Accommodations and Amenities

One&Only Kea Island elevates the standard of luxury accommodations, offering guests an array of opulent villas and suites designed with an exquisite blend of modern elegance and traditional Greek architecture. Each dwelling is a sanctuary of privacy and comfort, boasting panoramic views of the Aegean Sea, private pools, and sun-soaked terraces that invite relaxation in a setting of unparalleled beauty. The attention to detail and commitment to excellence in service ensure a stay that transcends expectations, providing a home away from home where every need is anticipated and catered to.

Beyond the exquisite accommodations, the resort’s amenities are curated to offer guests a holistic experience of luxury and well-being. From the state-of-the-art fitness center and world-class spa to the infinity pools that seem to merge with the horizon, each facility is designed to harmonize with the natural landscape, promoting a sense of peace and rejuvenation.

One&Only Kea Island

The dining experiences at One&Only Kea Island are equally exceptional, with restaurants serving a fusion of international cuisine and local flavors prepared by renowned chefs and served in breathtaking settings. Together, these accommodations and amenities craft an ambiance of exclusive luxury, setting the stage for memories that will last a lifetime.

Exclusive Experiences and Activities

One&Only Kea Island offers an unparalleled array of exclusive experiences and activities that immerse guests in the beauty and culture of the Cyclades. Tailored to the desires of each visitor, these experiences range from private yacht excursions exploring secluded bays and nearby islands to guided cultural tours that delve into the rich history and traditions of Kea. For the more adventurous, the resort organizes diving trips to discover the vibrant marine life of the Aegean Sea and hiking adventures along ancient trails offering breathtaking views.

One&Only Kea Island

The emphasis on personalized service ensures that every activity is a unique journey of discovery and enjoyment. Gastronomy enthusiasts can indulge in culinary masterclasses led by expert chefs, learning to create delicious Greek dishes using local ingredients. Meanwhile, wellness seekers will find solace in bespoke spa treatments inspired by ancient Greek healing practices designed to rejuvenate mind, body, and spirit. Each exclusive experience at One&Only Kea Island is crafted to create unforgettable memories, offering guests a profound connection with the island’s natural beauty and cultural heritage.

Sustainability and Local Engagement

One&Only Kea Island demonstrates a profound commitment to sustainability and local engagement, intertwining luxury with eco-conscious practices. The resort prioritizes the preservation of Kea’s natural beauty and cultural heritage, implementing green initiatives that minimize its environmental footprint.

One&Only Kea Island

From using renewable energy sources to waste reduction programs and water conservation, every aspect of its operation is designed with sustainability in mind. Additionally, the resort actively supports the local community, promoting local arts, crafts, and produce, ensuring that the benefits of tourism are shared and that guests have an authentic and enriching experience.

Guest Experience and Service Excellence

At One&Only Kea Island, guest experience and service excellence are paramount, defining the essence of a stay beyond mere accommodation. From the moment guests arrive, they are embraced by a culture of personalized service that anticipates and attends to their every need with grace and precision. The staff, trained to the highest standards, combines professional expertise with genuine warmth, ensuring that each guest feels uniquely valued and deeply cared for.

One&Only Kea Island

The resort’s dedication to creating memorable experiences is evident in the meticulous attention to detail seen throughout its services, from bespoke dining experiences to personalized excursions. Whether it’s arranging a surprise celebration or a private sunset viewing, the team goes above and beyond to make every moment special. This ethos of excellence and personalization underpins the One&Only experience, making each stay not just a visit but a collection of unforgettable memories crafted with the utmost care.

Conclusion

One&Only Kea Island stands as a beacon of luxury, offering an unparalleled blend of exclusivity, beauty, and personalized service that redefines the luxury resort experience in the Cyclades. Through its commitment to sustainability, community engagement, and service excellence, it not only offers a sanctuary for those seeking tranquility and opulence but also respects and enhances the natural beauty and culture of Kea Island. As it opens its doors to the world, One&Only Kea Island invites guests to discover a new standard of luxury set against the backdrop of the Aegean’s mesmerizing allure.

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